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RESULTSET	query   CATEGORY_ID COORDINATOR_EMAIL COORDINATOR_NAME COORDINATOR_PHONE DESCRIPTION DETAILS EVENT_TYPE GUEST_COST ID INTEREST_IDS KEY_TOPICS MEMBER_COST NAME ORGANISER_EMAIL ORGANISER_NAME ORGANISER_PHONE PASSPHRASE PLACES_MAX PLACES_TAKEN REGISTERABLE_EVENT RELATEDEVENTS REPORTFROMLASTEVENT SDATE SHOW_REGISTRANTS SITEID SPEAKER_IDS STIME TITLE VENUE_ID WTIME 1 0 mktoris@nlcc.co.uk Margarita Ktoris [empty string] An intensive three hour course aimed at business owners and managers in the micro and SME sector, wanting to learn practical cost-effective marketing strategies for beating the Credit Crunch. Marketing is often the first to suffer cut backs when times are hard, but is this the only way to survive the credit crunch? And should companies really cut back on such essential components of the business as marketing? This half-day course reveals and explains key, cost-effective, business growth strategies, to ensure participants feel positive and understand the techniques and tools needed to market and survive, during the Credit Crunch. Points for discussion include: Strategic Alliances: Establishing Joint Venture Partners Get The Most From Your Marketing Budget: Test and Measure Marketing Effectiveness Providing Optimum Customer Service: How To Give Greater Value Expanding Your Product or Service Range How To Better Retain Existing Customers 7 Biggest Marketing Mistakes Most Business Owners Make All attendees will also receive the whitepaper written by Andrew Ludlam of Maverick Marketing Consultancy titled "The Principle of Pre-eminence: How To Ensure You Stand Out And Become The Expert In Your Business Sector? (Value £30.00) DETAILS: DATE: 02/12/2008 TIME: 13:00 - 16:30 COST PP: £55+vat - members and guests, £65+vat - non-members VENUE: Enfield Business Centre, 201 Hertford Road, Enfield EN3 5JH This is a North London Chamber of Commerce event; Improving business in north London, sponsored by Maverick Marketing. www.maverickmarketingconsultancy.co.uk [empty string] 0.00 564 [empty string] [empty string] 0.00 Enfield Business Centre mktoris@nlcc.co.uk Margarita Ktoris [empty string] [empty string] 100 6 1 [empty string] [empty string] {ts '2008-12-02 00:00:00'} 0 108 [empty string] {ts '1970-01-01 13:30:00'} Essential Cost-Effective Marketing Strategies For Coping with the Credit Crunch 242 {ts '1970-01-01 13:00:00'}
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SQL	SELECT events_general.*, events_venues.name FROM events_general, events_venues WHERE events_general.siteid='108' AND events_venues.id = events_general.venue_id AND events_general.id=564

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